How to be a PR friendly blogger

Posted by & filed under Blogging.

If you want to be a heavyweight blogger, public relations people can be your best friends. To build a successful blog you need great content, which often means being able to review the hottest new products, getting access to news ahead of other bloggers, and being invited to the best events. You also want to… Read more »

How can PR execs work better with bloggers?

Posted by & filed under Blogging.

Before social media came along, Public Relations was a fairly straightforward job – you had a little black book of journalists who were relevant to your client, and you worked hard to maintain good relationships with them. Most journalists worked in a similar way and followed the same set of rules.   Then blogs came… Read more »